The managing director of Rally Norway, Even Wiger, tells local motorsport site Motorsport.no that he’s disappointed by the number of spectators attending the recent Rally Norway:
- It was less spectators than we had expected during Rally Norway. We are a little bit disappointed by that. It was a cold weekend, and it may be the low temperatures that kept many people at home.
According to the site, the pre-event sales on the web was lower than before the 2007 event – and Sponsor Link (Rally Norway’s hospitality partner) and the Olympia Park arena in Lillehammer both report losses around 0,5 million NOK (ca 57 000€) each.
Rally Norway hasn’t published any official figures yet (those are quite soon to come, according to Wiger), but considering the huge loss after the 2007 event and substantially stricter economy planning this year’s even I can’t avoid thinking: Was this the last Rally Norway?
Rally Norway was on thin ice already after 2007 when the event ended up way off the budget, and it wont get easier with more red figures – if they come. As I’ve already pointed out, Rally Norway’s situation is close to the one over here in Sweden… Crisis.
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Tags: economy, even wiger, figures, lillehammer, olympia park, rally norway, ruin, spectators, sponsor link
